Lessons From Advertising Legend David Ogilvy

May 13th, 2010

Here is a short video from advertising and marketing legend David Ogilvy.

Ogilvy was head of the giant ad agency, Ogilvy and Mather, and a proponent of bringing direct marketing methods to the world of big brand advertising.

In the video below, Ogilvy gives a brief lesson on the importance of direct response marketing.

Listen to what one of the masters has to say about the type of marketing we all should be doing in our business.

Categories: Audio/Video |